Literally

Do you remember that scene in Apocolypse Now where they're in the little boat and the other little boat comes by and Kirk Douglas freaks out and they kill all the Vietnamese people, but then they find puppies in a basket and the audience goes "awwww" at the puppies and are all concerned about the safety of the puppies even though five people just died?

Okay, well, according to a national focus group, this ad by Defenders of Wildlife Action Fund called "Palin's Wildlife Record" has been the most effective in swaying voters of all the ads this election cycle.

Yes, a video that includes dying puppies gets more people to vote for Barack Obama than, say, the failing economy, the housing crisis, the unending war in Iraq, the potential wars with Iran and Russia, national security, the health care system, or the other slew of issues that plague the American people.

Here's the ad: